Zander-Greg has just debuted their new Nat Cicco HHB superpremium cigar.Â It comes in three sizes: 7-1/4″ x 52, 6-1/4″ x 56 and 5-1/4″ x 54. They share a pigtail-capped head and a foot that is enclosed within the wrapper.Â Both features are also common to Zander-Gregâ€™s just-introduced Aniversario 1965, which celebrates the year the Nat Cicco (SEEK-oh) â€œRejectsâ€ were born … the original value-priced cigar based on the oft-copied â€œRejectsâ€ theme.
HHB has an Ecuadorian-grown Connecticut Shade leaf wrapper, with a Nicaraguan binder and filler.Â The cigar is well-balanced and full-bodied.Â The result is a smoke that the company describes as â€œrobust, but creamy- smooth, very flavorful and elegantly aromatic.â€Â The cigarâ€™s performance and opulent presentation have prompted Zander-Greg to confidently compare it to Cubaâ€™s vaunted Cohiba Behike, which retails for over $50 a cigar.Â HHBâ€™s presentation befits its $14.00 manufacturerâ€™s suggested retail price … a black â€œpiano-finish,â€ furniture-grade Spanish cedar humidor-style box, holding ten nude cigars.
In only five years since buying and reintroducing the dormant Nat Cicco Reject brand, Zander-Greg has systematically climbed the ladder to market recognition and acceptance.Â Rejects are machine-made with homogenized binder, but still trump their short-filler competitors .. Rejectsâ€™ extra-select, medium-length Cameroon, Connecticut, Honduran and Dominican remnants come from some of Americaâ€™s most prestigious and sought-after premiums.
Cuban Legends, their first 100%-prime-leaf, handmade premium, retailing at under $2.50, has been their next success, fueled by the sagging economy.Â In early 2012, the company unveiled the Nat Cicco Aniversario 1965 vintage cigar, with a competitive retail price of $6.00.Â It is also gaining ground rapidly, according to a company spokesman.
Zander-Gregâ€™s ambitious 2013 advertising campaign will introduce HHB to smokers and retailers alike, to help build a network of participating shops.Â The company is also actively promoting their cigars with in-store events nationwide.
Nat Cicco HHB is making a beachhead on the superpremium and Havana market, with smokers being asked to â€œJust compare it … especially to Cubaâ€™s Cohiba Behike.â€
I am the Chief Editor of In The Humidor and have been running this site since 2007!Â I enjoy a great cigar with friends and just hanging around the house.Â I have 3 beautiful daughters and a wonderful wife, we live in the Dallas, Tx area.Â I also enjoy a good bourbon, craft beer, and absolutelyÂ love the ocean and beach.
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